The world is a very complex place. We believe that it also becomes ever more complex, especially if we look at the social developments around us. To prepare ourselves for this ever increasing complexity, we need to make very special efforts. We need to constantly question current status-quo, the existing order of things and our views about it. We also need to imagine new possibilities – not only new technologies but also new social and cultural realities, the 'new futures'. And we need to do it together, collectively. In other words, we need to summon the futures, to explore, to play with them, and learn from them now. |
That's exactly what we do with Summ()n! Summ( )n is a partnership of experienced and passionate practitioners who help to those who creates the 'new'. This 'new' may mean different things for different people. Some want to develop new products, others are working on a new service. Some are building a new brand, others are in search of a new business strategy. We help our clients by applying three interconnected practices: Understanding People, Exploring Futures, and Transforming Minds. |
Understanding People We help to better understand people of today — what they do and how they do it, and most importantly, why they do it? We observe how these activities unfold in the real contexts, not only physical and material, but also cultural and social. This is not only about 'research' — we enable co-research and meaningful co-creative encounters that bring deeper insights and higher empathy. |
Exploring Futures We also help in exploring futures — the futures of industries and markets, of cultures and societies, and the futures of your own enterprise. We don't tell about the 'latest trends', nor we provide you with the 'future forecasts'. Instead we help our clients to learn how to sense the future signals themselves, and to make sense of these signals together with us. We help to imagine possible futures and construct vivid and tangible future worlds that will inform and inspire new ideas and new innovative concepts. |
Transforming Minds One of most challenging tasks is not only to imagine the new possible futures — we need to also imagine 'new ourselves'. We create opportunities to immerse into the new future worlds, to experience and play with them, in realistic yet risk-free way settings. This leads to the new innovative ideas and concepts, sure, but also helps people and teams to transform their minds toward the future and to better prepare them for the challenges of tomorrow. |